#GDMC-#Digital #Marketing Overview


What is marketing?
What is digital marketing?
Understanding Marketing Process
Why Digital Marketing Wins Over traditional marketing?

Understanding Digital Marketing Process
  1. Increasing Visibility
  2. What is visibility
  3. Types of visibility
  4. Example of visibility
Visitors Engagement?
  1. What is engagement?
  2. Why it is important?
  3. Example of engagement
Bringing Targeted Traffic
  1. Inbound
  2. Outbound
Conversion Leads
  1. Types of Conversion
  2. Understanding Conversion Process
Retention
  1. Why it is important?
  2. Types of Retention
Performance Evaluation
  1. Why it is important?
  2. Tools Needed